About
Graphic Designer with over a decade of experience in crafting aesthetic visuals and developing cohesive brand strategies. Proven expert in translating complex requirements into seamless user-centric UI applied with deep UX principles. Proficiency in video editing and motion graphics to deliver high-impact promotional content and drive user engagement.
Skills
Design Software
Adobe Creative Suite, Photoshop, Illustrator, InDesign, Premiere Pro, After Effects, Figma, Sketch.
UI/UX Design
User-Centric Design, UI Graphic Design, UX Principles, Wireframing, Prototyping, Interaction Design, Landing page, Mobile Application.
Web & Mobile Interface
Front-end Development (Conceptual), Responsive Design, iOS UI Design, Web and Mobile UI Design.
Brand & Visual Design
Brand Identity Development, Visual Storytelling, Motion Graphics, Video Editing, Creative Graphic Solutions, Promotional Content Creation, Art Direction.
Communication & Project Collaboration
Client Relations, Cross-functional Collaboration, Project Delivery, English Communication, Problem-Solving.
Work Experience
Design Services and Consulting
|Creative Designer
Remote • Cebu City, Philippines
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Freelance
Summary
As a Freelance Designer, I collaborated with diverse clients to conceptualize and deliver impactful brand identities and user-centric digital experiences, consistently ensuring seamless project execution and client satisfaction.
Highlights
• Delivered impactful brand identities and visual storytelling campaigns, consistently achieving high user engagement and enhancing brand visibility for diverse clients.
• Application of holistic design methodology to create intuitive UI designs, resulting in effortless functional experiences and positive user feedback across various platforms.
• Leveraged industry knowledge and emerging trends to develop innovative storytelling and design concepts, driving forward-thinking solutions.
Brainy Apps
|Mobile UI Designer
Remote • Cebu City, Philippines
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Independent Contractor
Summary
Highly focused on creating compelling visuals and optimizing user interface designs for mobile applications, ensuring intuitive functionality and superior user experience.
Highlights
• Collaborated cross-functionally with the development teams and clients to refine and finalize design concepts, reducing iteration cycles by 15%.
• Executed and delivered high-fidelity UI designs for mobile applications, translating complex client visions into intuitive and aesthetically pleasing user interfaces.
• Developed interactive prototypes for presentations and user testing, gathering critical feedback that informed design improvements and enhanced usability.
• Ensured an optimized UI design, backed by effortless functionality for a smooth user experience, improving user satisfaction metrics.
The Brand Manager
|Lead Designer
On-site • Cebu City, Philippines
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Full-Time Employee
Summary
Led projects from conceptualization to execution of creative visuals and brand identity initiatives across digital and print media, driving compelling client solutions.
Highlights
• Conceptualized creative visual storytelling to develop meaningful and aesthetic brand identities, increasing brand recognition for multiple clients.
• Utilized motion graphics and video editing to create high-impact content for brand campaigns and promotional materials, boosting engagement by an average of 20%.
• Collaborated with a team of designers to produce visually appealing graphics across print and digital media, ensuring consistent brand messaging across all platforms.
• Delivered compelling and powerful branding solutions that consistently met client objectives and enhanced market presence.
WebXpress Inc.
|Graphic Designer
On-site • Cebu City, Philippines
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Full-Time Employee
Summary
Rebranding, enhancing visual assets, and curating responsive website templates, ensuring high-quality deliverables under tight deadlines.
Highlights
• Rebranded existing product assets, improved visual consistency, enhanced marketing and advertising campaign . Aggressively increasing sales by 20% from post-purchase offers and bundling promotions.
• Curated responsive website templates, aligning them with current client branding and visual requirements to enhance branding identity.
• Produced a wide range of graphic and image assets for content and digital marketing campaigns, contributing to increased online engagement.
• Consistently provided all necessary design deliverables within tight deadlines, maintaining high quality in a fast-paced agency environment.
Education
Informatics Computer Institute
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Bachelor of Science
Multimedia and Internet Informatics
Languages
English
Fluent
Tagalog
Fluent
Bisaya
Native